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Every day bloggers and members of the media are looking for stories to talk about. If you are afraid to be associated with and talk about your own projects how can you expect others to talk about it? How can you get people to talk about you as much as they talk about competing channels if you are anonymous?

For a long time it was easy to be fake. You could find a few non-competitive markets, buy a decent domain name, buy a custom site design, do good research, get a few good links here or there, etc…but it is getting much harder to do that today. It is Getting Harder to be Fake | WebProNews