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Changes that occured in Google results over the Christmas period have raised concerns, particularly for independent adult sites. Google engineer Matt Cutts indicated that no changes had been made to the Google algorithm - the key feature that ranks webpages for relevance. However, he did state that Google was refreshing it’s database which would most likely result in any observable slight changes.

Some adult webmasters, however, feared that they were being penalised. Platinax Small Business News » Google changes cause concern