Ad non Sense. Net

Online advertising revenue in the U.S. is expected to show growth of 31 percent to US$16.4 billion for this year, according to a report by eMarketer, an Internet consultancy. That spending represents 6 percent of the overall advertising market. Revenue for 2007, eMarketer said, will probably rise 19 percent to $19.5 billion.
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Changes that occured in Google results over the Christmas period have raised concerns, particularly for independent adult sites. Google engineer Matt Cutts indicated that no changes had been made to the Google algorithm - the key feature that ranks webpages for relevance. However, he did state that Google was refreshing it’s database which would most likely result in any observable slight changes.
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As Google overtakes Technorati as the most popular blog search engine, Pandia ponders the pros and cons of blog searching. Hitwise reports that Google Blog Search for the first time has passed Technorati to become the most popular blog search engine on the web. Google Blog Search began catching up to Technorati in October, when Google placed a link to this search engine on the Google News home. This caused a 168% surge in market share for Google Blog Search over a two week period, Hitwise reports.
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The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they used to be.
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ENOUGH WITH CALLING every site on the (#*&\1$ing net a blog, people! I know the mass media is filled with dumb sheep that need to spread fear about anacondas in toilets to get ratings, but this has gone too far. What am I talking about? It seems every site that puts up content that is not owned by a major media outlet that has a TV channel is now blogging.
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Internet search giant Google, which defied gravity this year, is set to become the world’s most visited Internet site in 2007. Google’s revenue hit $7.2 billion for the first three quarters of 2006. Its stock topped the $500-a-share mark (now at $468). Most significant, Google in October acquired highflying video site YouTube for $1.7 billion. Measurement services ComScore Media Metrix and Nielsen/NetRatings plan to add YouTube to Google’s overall rankings next year.
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With the continued increase in the reliability of online advertising and the ability to track online ads, don’t be surprised to see that ratecard be a tad pricier next year. Online advertising revenues are expected to grow 31 percent, to $16.4 billion, in 2007, accounting for 6 percent of the overal ad market, according to eMarketer, writes the New York Times (via MarketingVox).
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Advertisers aren’t the only ones trying to solve the problem of click fraud; the federal government is also interested. Last week, the National Science Foundation issued a $149,923 grant to a graduate student working on the problem as part of the government’s Small Business Technology Transfer (abbreviated as "STTR" for some reason) program.
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As most of you know a few months back my site was hacked. What many people dont know is that was actually the first of 2 times the box was hacked. The first time the box was hacked I had made the mistake of making the web files on the server writeable by the web server. Again being this server (that my blog sits on) is not used for hardly any commercial activity I was a lot less security focus then something I would call “production” ready.
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If bloggers want to monetize their blog, a great way to do it is through Google Adsense. There are tons of bloggers struggling hard to earn some good money every day through their blog while some blog “gurus” are enjoying hundreds of dollars a day from Adsense ads on their websites. What makes these bloggers different from the the average guy is that they are different and they think out of the box.
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Yahoo! had a rocky 2006. In fact, it had a Rocky Balboa kind of 2006. The pounding came from all sides. Investors—unwilling to hang in as Yahoo tried to match search giant Google —shied away, causing the stock price to fall roughly 40% to $25.56 over the past year. Social-networking sites, such as News Corp.’s MySpace, created extra competition, jabbing at Yahoo’s sides for advertising dollars. The organization even faced fighting from within, culminating in a leaked internal memo unfavorably comparing the company’s efforts to peanut butter.
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Google is testing in-stream video ads with an eye toward creating a system that matches small-scale video creators and advertisers in much the same way its AdSense system works for Web site ads.
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The founder of the vastly popular Web encyclopedia Wikipedia is planning on developing Wikiasari, an Internet search engine which will compete with Yahoo and Google. In an interview with The Times of London, Jimmy Wales mentioned that his web site search engine will utilize the same user-based technology that Wikipedia uses.
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Google had an exciting year in 2006 — stealing headlines with almost everything they did, even if the news wasn’t particularly exciting. Many of the more important things that happened are summarized by Google Operating System in an article titled "Google 2006 in 12 Pictures".

Will the excitement carry forward in 2007? Like most of you, I don’t know, but I have a few predictions about what we can expect to happen in the coming year. (more…)

Google, the search engine company, displaced Yahoo as the world’s second-most-visited Web site in November and closed in on the leader, Microsoft, a market researcher said yesterday. Visitors to Google’s sites rose 9.1 percent, to 475.7 million in November from a year earlier, while those to Yahoo sites rose 5.2 percent, to 475.3 million, the researcher, ComScore Networks, said. Both sites trail Microsoft, which had 501.7 million visitors, ComScore said.
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