Ad non Sense. Net

This is a summary of the videos located at http://www.mattcutts.com/blog/video-reinclusion-requests/ and http://www.mattcutts.com/blog/video-tips-for-ses-san-jose-2006/ titled "Video: Reinclusion requests," and "Video: Tips for SES San Jose 2006," respectively. The latter is dated August 7, 2006.
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One of the most popular subjects readers contact me on is domain theft and abuse, and more messages came in after my recent story on "domain tasting." If you thought that practice was distasteful, you haven’t seen what I found next. It involves a domain-testing firm. But that’s not what’s most interesting. It all started with a message from a reader. She was planning to put a Web site up and needed to register a domain name.
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The internet today is full of webmasters that are always updating, editing and even deleting web pages.

Lets say you are updating your website completely, changing the names of page’s filenames (ex: file.html to file.php) and so on, this is great, you should stay updated! But what if you want to get rid of those old pages without having to worry about those who go to the old web page and see nothing? (more…)

This is a summary of the videos located at http://www.mattcutts.com/blog/another-two-videos/ titled "Another two videos," and dated August 3, 2006.

Note: As before, my opinions are in italics to indicate where I’m expressing an opinion, not citing Matt. (more…)

At its peak, a front page story on Digg will send dozens of visitors per second to your website. Is it ready for the traffic?

Having a link on the front page of Digg.com presents websites with one of the fastest influxes of traffic possible. Similar waves of traffic might come from Slashdot.org or a national media website like HowardStern.com. (more…)

When I first started out doing web design work I only focused on the design. I did not think ahead how to prepare the site for promotion until I had finished the actual design. I think a lot of web designers still think and act this way…they build the site first then think about the marketing aspect later.

This is a big mistake!
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Matt Cutts has a blog filled with lots of good stuff, and lots of boring stuff. Even some of the SEO stuff is mundane and basic, so I decided I’d filter it out and enumerate the gems from his new videos. Unfortunately, though Matt’s videos are super cool and employ totally cool special effects and props, they are sadly not indexable. This should help, and covers everything up to "Vidyo" on August 1, 2006. Here they are: (more…)

"Thou shall post every day” is the most fundamental and most well known principle of blogging….

Every new blogger is warned about “the” ultimate rule and is confronted with the pressure of a day going by with no new post. Every one has in mind the examples of successful bloggers, like Robert Scoble at Microsoft, who post several times a day. Daily posting shows that you are serious about blogging, generates traffic and drives reader loyalty, as readers come back daily to check your new posts. You cannot be successful if you do not go by the rule, right? RIGHT?
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I’ve been digesting this for awhile. Barry Schwartz of Search Engine Roundtable writes that the New York Times is cloaking content in the interest of faciliating Google "to access, crawl, index and rank content that would require a username and password by a normal Web user."

This may sound OK to most, but I fail to see the fairness in this; and it implies that, like the BMW affair, Google is once-again proving that they provide preferential treatment to large companies. (more…)

This tutorial shows how you can mirror your web site from your main web server to a backup server that can take over if the main server fails. We use the tool rsync for this, and we make it run through a cron job that checks every x minutes if there is something to update on the mirror. Thus your backup server should usually be up to date if it has to take over.
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Microsoft adCenter has a new release launching Saturday, August 5th, and one of the upgrades includes the long awaited Firefox browser support.

Microsoft sent out an email to their premium adCenter customers, which included the following:

* Now, use Microsoft adCenter with the Firefox 1.5 browser!
* Daily, weekly and monthly data will be updated every hour to help you view results and optimize campaigns in real-time.
* Select the time frame for which you want your campaign and order summaries to show, instead of viewing them in the life-to-date format.
* User-interface changes to the reporting tab will make usability simpler.
* API customers will now have access to more procedure calls. Detailed API communications will be sent to API customers. (more…)